New Delhi: inDrive has recently announced its partnership with Cry India for the ‘Ride to Donate’ campaign that aims to donate 10% fare of every fourth ride to Cry India, to support underprivileged kids through education, development programs & other children welfare initiatives.
Actor and inDrive’s Brand Ambassador Vikrant Massey is supporting the campaign.
Avik Karmakar, Senior Marketing Manager – South Asia, inDrive said, “Through Ride To Donate campaign, we want to challenge injustice happening in the society where a lot of childhood dreams & opportunities either get broken or stolen which is the bare minimum need – The Right to Education. We donated INR 34,00,000 to help kids through CRY India. This could happen because over 1 Lakh users across Delhi NCR, Kolkata and Chandigarh participated for the cause.”
Actor Vikrant Massey said, “The Ride to Donate campaign by inDrive is a testament to the company’s dedication to challenge injustice and create positive change for all the communities. I am really happy being a part of this initiative and proud of my association with such a people driven organisation.”
Pratip Mazumder, Country Manager India, inDrive said, “We believe that by mobilising our community through purpose-driven initiatives like Ride to Donate, we can amplify our impact and inspire others to join us in building a more equitable society.”
